Kenny Shi
PayPal - Senior Manager of Decision Engine Platform

Kenny has been building business rules platforms to serve fraud, risk and compliance use cases in the past decade. He has successfully led both technology and business rules analyst teams to have established end-to-end decision management solutions in
large scale. Kenny is passionate about enabling business to be in control and to be agile.

Kenny currently works on Decision Engine Platform at PayPal. Prior to PayPal, Kenny had spent over 9 years at eBay, responsible for “Elvis”, the eBay rules solution. During his tenure at eBay, he had built a home-grown Business Rules Management System, codenamed “eRules”, and had successfully evangelized business rules methodology and helped deploy rules solutions for various products in the company. At eBay, Kenny had also worked on predictive analytics platform, numerous fraud detection capabilities, Complex Event Processing, and behavior profiling using Big Data.

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To B(uild) or Not To B(uild)

Engineers like to build. Should we build a Business Rules Management System from scratch? What do you get from a vendor solution? What are the pain points at getting started on a vendor BRMS? What are the longer term needs adopting a vendor BRMS? What are the advantages of a home-grown BRMS? What are the biggest challenges building one in-house?

Having been there and done that, Kenny would like to share with audience the learning from building a BRMS, pros and cons from both sides. This talk will set the right expectations for those teams who want to build, and probably will give hints to vendors what capabilities are asked for by customers.